Background
This data is unique having been completed at a point of contact
either through holiday documentation, a customer satisfaction
form or a guarantee card. The information is compiled at a point
of contact and requires completion in order to proceed.
This type of compilation ensures a high degree of accuracy compared
with typical lifestyle data normally supplied as profiled data.
This file contains over 8,000,000 records complete with telephone
numbers and with over 150 selection criteria. this file represents
a big step forward in the provision of accurate consumer data.
Updating is a continuous process with a constant flow of new documents
for data capture and a suppression of old information.
A real alternative to general lifestyle data. This is NOT profiled
data but specific individual information.
Selections
Being able to build your mailing lists using a wide variety of
personal information will allow you to make your mailing lists
extremely targeted and more effective.
Lifestyle |
See opposite for examples |
Geographic |
Postcode, Region, Town etc |
Named Contacts |
Name of person/s at address |
Gender |
Male or Female |
Status |
Married, Single, Divorced etc. |
Others |
Telephone Numbers, Mobile Numbers, Email Addresses |
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Delivery & Formats
Delivery will be made 5 hours after receipt of signed order confirmation & agreed
settlement.
Formats available include: Excel (Default), Text and Access. Other
formats may be arranged on request.
The data is supplied via E mail, Self Adhesive Labels and/or Compact
Disc.
Lifestyle Selections
Below are just some of the lifestyle selections that can be made. The
selections listed below can be broken down even further. For more information
please do not hesitate to contact us.
Holidays |
Destination, Type, Length, Spend, Frequency |
Leisure |
Football, Golf, Keep Fit, Cooking, Investments, Skiing, Bingo, Reading,
Photography, Theatre/Arts, etc. |
Readership |
Newspaper & Magazine Specific, Magazine General |
Communication |
Computer, Internet, Satalit TV, Mobile Phone, Email, etc. |
Charities |
Animal, Arts, Blind, Cancer,Human, Environment, Wildlife etc. |
Mail Order |
Books, DVD, Computer Games, Fashion, Music, etc. |
Insurance |
Travel Renewal, Home Renewal, Car renewal, Private Medical |
Finance |
Bank Account, Credit Cards, Wealth |
Type of Home |
Detached, Bungalow, Semi - Detached, Flat, Terraced, etc |
Children |
Boy, Girl, Ages, etc. |
Live Where |
Own Home, Mortgage, Rent, With Parents, etc. |
Plus many, many more. |
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